I read books everyday while commuting to work in Bengaluru city bus. Always curious eyes follow my device because Kindle penetration is very less in India, even though Kindle is released long ago. And this incident will get end in me giving small demo about Kindle to interested folks. I feel the reading experience is not only reason which is stopping paper book readers migration to Kindle. Majority of Indians like multi-purpose devices like Mobile, tablet. As Kindle is single-purpose device or dedicated book reading device, failed to drawn Indians attention.
And Indian market is very price sensitive. At the price of basic Kindle, decent local tablets are available in the market. Along with price, lack of local language ebooks and support to local language fonts is one of the important reason which is hindering Kindle success.
However, Kindle is having lot of advantages which makes above said shortcomings to look smaller.
1. Kindle ebooks are cheap: You can buy books directly from Kindle and book gets downloaded to your device instantly after the purchase so you don't have to wait for 2-3 days as in the case of paperback books. You don't have to pay for delivery charges or to worry about adding another book to cart just to escape to get free delivery. And you will never loose your books. Many times we loose books by lending it others who forget return. In Kindle, you will get back automatically after one month of lending. Always, ebooks are cheaper than paperback books.
There is a saying called "Don't judge the book by cover". You can test these assumption by downloading sample of ebook before purchasing. Downloading sample option available in the right corner of above screen shot.
In amazon newly started Kindle Unlimited, you can read many books in the cost of one book(i.e. Rs.199 per month in India). You can read upto ten books at a time.
2. Sole purpose of reading: Kindle don't have audio/video capability, so you will be forced to read books instead of wasting your previous time in watching videos or browsing Facebook. One more advantage of kindle is no distractions from reading because you don't get any notifications from Whatsapp, mobile messages or work emails in Kindle.
3. Pleasant Reading Experience: Definitely it is very difficult to shift from paperback books to ebooks. Everyone of us will be skeptic when we need to change our habits but It is worth it. Kindle's glare free touch screen and INK display make you feel like you are reading physical book. INK display is as pleasant as paperback books to your eyes. In Kindle, not only highlighting certain points or adding notes is easy but also accessing these highlights and notes also very easy. With options like changing font size for your suitable size makes you fall in love with kindle.
You will get meaning of difficult word just by pressing on the word for few seconds and these word get added to vocabulary builder. You can rewind these new words by using flash card option.
However, I can't say these things if you read books with images, colourful charts and formulas. Kindle still needs to evolve in these books categories.
Yeah, you will miss the smell of paperback books.
4. Long Lasting Battery Performance: One more thing which stands out Kindle from other electronic devices is Kindle's long lasting battery. In Kindle battery is measured in terms of weeks not in hours.Kindle battery last for minimum 15-20 days if you read around 1hour per day.
5. 1000 Books Storage: India is second highest populated country in world so our homes getting smaller day by day. It is very difficult to save all the books and heart breaking to get rid of old books. In Kindle 4GB memory, you can save 1000 books. If you want to travel for 10-15 days, you just have to carry single device instead of bag full of books.
To buy Kindle, click here.
No comments:
Post a Comment